'AL' Bellows Logomark

Allison Lafortune is an up-and-coming portrait, lifestyle, and landscape photographer that was in need of some introductory identity material. Focusing on her love of vintage photographic equipment, I developed a logo incorporating her intials into the tripod and pan/positioning handle of a bellows camera setup. It is bold and clean as the logomark also functions as a watermark.


Logomark Watermark in Action, © 2024 Allison Lafortune

I look forward to further developing and sharing her studio's branding materials, and consulting heavily on her website that will launch later in 2024.


Full Color Logo

I look forward to further developing and sharing her studio's branding materials, and consulting heavily on her website that will launch later in 2024